Marketing Manager

May 25, 2026
Full Time
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Job Description

The Field Marketing Manager role at BytePlus focuses on creating and executing regional marketing strategies for Australia and India.

The main goal is to:

  • Build brand awareness
  • Generate leads
  • Support sales conversion
  • Execute regional marketing campaigns
  • Coordinate with sales, partnerships, and global marketing teams

This role requires strong:

  • Marketing strategy skills
  • Event management experience
  • Stakeholder coordination
  • Campaign execution capability
  • Analytical thinking

Key Responsibilities

1. Marketing Strategy & Campaign Planning

  • Develop marketing plans for:
    • Australia
    • India
  • Create region-specific campaigns using:
    • Customer insights
    • Market research
    • Industry trends
  • Align marketing activities with sales and business goals

2. Cross-Functional Collaboration

Work closely with:

  • Sales teams
  • Partnership teams
  • Product teams
  • Global marketing teams

Coordinate:

  • Campaign promotions
  • Pre/post event communication
  • Marketing-driven lead generation activities

3. Regional Campaign Execution

  • Create local marketing campaigns
  • Develop promotional materials
  • Plan:
    • Activations
    • Webinars
    • Workshops
    • Product launches
    • Trade shows
  • Coordinate with local vendors and partners

4. Market Research & Insights

  • Monitor:
    • Industry trends
    • Competitor activities
    • Customer behavior
  • Analyze campaign and market data
  • Use insights to improve future marketing strategies

5. Vendor & Partner Management

  • Build relationships with:
    • Vendors
    • Organizations
    • Local partners
  • Manage:
    • Co-branding initiatives
    • Joint promotions
    • Marketing collaborations

6. Event Management & Execution

Manage end-to-end event operations including:

  • Product launches
  • Workshops
  • Roundtables
  • Webinars
  • Trade shows

Responsibilities include:

  • Logistics coordination
  • Vendor management
  • On-ground execution
  • Event performance tracking

7. Campaign Analytics & Reporting

  • Measure campaign effectiveness using analytics tools
  • Track:
    • Leads generated
    • Conversion performance
    • ROI
  • Prepare:
    • Campaign reports
    • Event reports
    • Recommendations for future improvements

Required Skills

Marketing Skills

  • Marketing Strategy
  • Field Marketing
  • Campaign Management
  • Brand Awareness
  • Product Marketing
  • Lead Generation
  • Promotion Strategy

Event & Communication Skills

  • Event Management
  • Webinar Management
  • Trade Show Coordination
  • Stakeholder Communication
  • Vendor Management

Analytical Skills

  • Market Research
  • Customer Insights
  • Campaign Analytics
  • Performance Tracking
  • Reporting

Soft Skills

  • Strategic Thinking
  • Multi-tasking
  • Project Management
  • Collaboration
  • Communication Skills

Role Details

  • Role: Marketing Manager
  • Industry: Internet
  • Department: Marketing & Communication
  • Employment Type: Full Time, Permanent
  • Experience Level: Mid Level

Education

  • Any Graduate
  • Any Postgraduate

Key Skills

  • Marketing Strategy
  • Field Marketing
  • Marketing Campaigns
  • Event Management
  • Product Launch
  • Brand Awareness
  • Trade Shows
  • Promotions
  • Communication Skills
  • Marketing Research

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